Programmatic SEO: Multi-Country Content & Landing Engine

Decoupled Laravel Filament 3 operations hub and Next.js storefront for bulk multi-country landing page generation and translation.

  • Laravel & Filament 3
  • Next.js
  • MySQL 8
  • Programmatic SEO
  • Multi-Locale Publishing

Challenge

Launching localized campaign and service landing pages across dozens of countries and languages created a content bottleneck when managed page-by-page in traditional CMS editors.

Approach

We built a two-tier publishing engine: an editorial admin API in PHP 8.2, Laravel, Livewire, and Filament 3 with structured Excel/XLSX bulk importers for countries, taxonomies, and translation matrices, paired with a fast Next.js frontend that renders localized landing pages with structured metadata.

Outcome

Enabled marketing and regional teams to import, translate, and publish hundreds of country-specific landing pages from structured spreadsheets in minutes.

Results

  • Bulk XLSX country and landing-page ingestion pipeline in Laravel + Filament 3
  • Automated multi-locale translation migration commands
  • Decoupled Next.js frontend optimized for search indexing and core web vitals